ZDF Enterprises was founded in the year 1993 as a 100 % private subsidiary of ZDF, one of the biggest and most renowned television broadcasters in Europe. On behalf of ZDF, ZDF Enterprises is responsible for worldwide program sales, the implementation of international coproductions, license purchasing for quality programs, marketing online rights and the merchandising of strong ZDF program brands. In addition to its commercial activities for ZDF, ZDF Enterprises has also been able to establish itself successfully as an independent market player in both national and international environments.